Friday Press Review I June 11, 2021



Here are some of the most interesting articles of the last weeks selected by The Consultancy Group: 

NEW OCEAN RACE EVENT TO RECEIVE WIDESPREAD EUROPEAN COVERAGE IN DISCOVERY TIE-UP  


Ocean Race
The Ocean Race, the round-the-world sailing event, has today announced a broadcast partnership with US media giant Discovery ahead of the launch of its new European race.The inaugural edition of The Ocean Race Europe starts in Lorient in France tomorrow, and will be shown live by Discovery’s pan-European sports broadcaster Eurosport. There will be an extensive offering across Eurosport’s television channels and digital platforms, including live coverage of the start in 54 markets in Europe and in 19 languagesRead more...




AT LARGE : FIFA, FIBA, THE NBA AND AFRICA : WHY GLOBAL VISIONS STILL NEED A LOCAL PERSPECTIVE


At Large: Fifa, Fiba, the NBA and Africa
Through different approaches, the NBA and the governing bodies for soccer and basketball are exploring commercial expansion plans in Africa that fit a patchwork of world-building ambitions. There are plenty for whom every opportunity is a global opportunity, and one to be controlled at that. It is an outlook which presses on two of the key points of development in this industry for the next decade or so. One is regional expansion and realignment. The other is the desire to centralise, and internationalise, media output and IP. Read more...



WHAT WOULD HAPPEN IF THE WORLD STOPPED SHOPPING? 


shopping
Fast fashion is destructive and exploitative—and yet millions of people rely on it for work. In a new book, J.B. MacKinnon explores these complexities. The 21st century has brought a critical dilemma into sharp relief: we must stop shopping, and yet we can’t stop shopping.At the turn of this new millennium, according to the UN, consumption surpassed population as our greatest environmental challenge. When it comes to climate change, species extinction, water depletion, toxic pollution, deforestation and other crises, how much each one of us consumes now matters more than how many of us there are. The average person in a rich country consumes 13 times as much as the average person in a poor one.  Read more...



LEBRON JAMES'S AGENT IS TRANSFORMING THE BUSINESS OF BASKETBALL 


Lebron Jame's agent
Rich Paul, the trusted agent of LeBron James and a bevy of other National Basketball Association all-stars, has spent the pandemic working from his property in Beverly Hills. He often takes calls in a small house in the back yard, which is decorated like an old-time cigar lounge, with framed vintage photographs, dark-brown furniture, and low lighting. When we met there recently, Paul, dressed in a Nike T-shirt, basketball shorts, and sandals, sat in an oversized chair, in front of portraits of James Baldwin and Michael Jackson. There was a poster of Muhammad Ali that took up almost an entire wall, as well as a few stills from gangster movies. Read more...




VIRTUAL SHOWS: HOOW THE PANDEMIC REVOLUTIONISED THE LANGUAGE OF FASHION LABELS


Virtual shows
The pandemic and its attendant health protection measures have brought in-person events to a standstill for over a year, forcing luxury labels to entirely rethink the way they communicate, and how they present their collections. Tapping the increasingly widespread use of digital tools, labels have resorted to video shows with various degrees of success. FashionNetwork.com has analysed the phenomenon with Division, an international production company specialised in music and advertising videos, which notably produced the recent films by Saint Laurent, Lanvin, Balmain, Isabel Marant, Etudes and Y/Project. Read more...





A HOTEL MUST REINVENT ITSELF AS AN URBAN CLUB

hotel Molitor in Paris
The pandemic has deeply modified the customer's expectations of the hotel experience. More open into its surroundings, hotels will become multi-purpose living spaces. French architect Jean-Philippe Nuel, renowned for his luxury interior design, shares his ideas on the future of hospitality. In the hospitality business, French architect Jean-Philippe Nuel is renowned for his luxury interior design. From the iconic hotel Molitor in Paris, the Clef-Champs-Elysées to The Croisette Beach in Cannes or the Grand Hotel Dieu Intercontinental in Lyon, the list is long. Read more...






FROM FAX TO NFTs, THE EVOLUTION OF FANTASY SPORTS NFT


RealFevr
José Miranda, Founder and Game Architect at RealFevr, looks at some of the key reasons RealFevr was born and how the fantasy sports industry has developed through some keywords.On its own, the expression Fantasy Sports could mean many different things, but for a continuously growing mass of people, it defines not only the game that they spend most of their time on but also a new layer that was added to Sports, enhancing them into a level of addictiveness like no other. For us, at RealFevr, this is what we do: a game. Read more...






CHAMPIONS LEAGUE FINAL NETS BT SPORT 8.7M VIEWERS

Champions League
BT Sport’s coverage of this year’s Uefa Champions League final reached 8.7 million viewers across the UK pay-TV broadcaster’s linear TV channel and its digital platforms.The all-English final, which saw Chelsea defeat Manchester City 1-0 to claim their second title, achieved a reach of 4.8 million on BT Sport’s main channel and 3.9 million on digital. The network again made the game available free-to-air (FTA) online via its YouTube channel, mobile app and website. BT Sport's coverage of the last all-Premier League final in 2019 between Liverpool and Tottenham Hotspur scored the broadcaster a record audience, as a total of 11.3 million watched across multiple platforms. Read more...





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