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Betting on sports is a global phenomenon. The year 2018 was a landmark year for gambling in the United States due to the fact that the government repealed the Professional and Amateur Sports Protection Act (PASPA), which made it possible for individual states to decide whether to legalize sports betting. Seven states launched regulated sports betting, and more are likely to follow in 2019, especially when they see the results of their neighbors. While betting on sports is a year-round for many Americans, one of the stand-out events is definitely March Madness, a US men’s basketball tournament at the collegiate level, run by the NCAA. Here is a quick recap from an article published in Slate : "we trace March Madness back to Illinois’ statewide high-school basketball tournament, which began in 1908. The article goes on to say explain that in 1939, an official with the Illinois High School Association, Henry V. Porter, penned an article called March Madness for the organizati...

Source: Pragma Magazine It’s December 26th, you’re relaxing at home, doing your best to digest last night’s Christmas feast. You’re in the mood for something entertaining, and as a sports lover, you turn on the TV, because you know something is on, something like the British Boxing Day tradition of a full day of Premier League games, starting from noon. What is Boxing Day? A quick answer from BBC : “ Boxing Day got its name when Queen Victoria was on the throne in the 1800s and has nothing to do with the sport of boxing. The name comes from a time when the rich used to box up gifts to give to the poor. Boxing Day was traditionally a day off for servants, and the day when they received a special Christmas box from their masters. ” But it doesn’t really matter how it got its name, because one thing is for certain, it’s good for the entertainment business. The Serie A case  Source: Getty Images Italian football and Serie A are anchored in traditions, one of them being ...

Source: Perform Group (2018) Over the top (OTT), media services provider Netflix is by far the biggest name in the streaming world. They have paved the way for a new generation of movies and series, burying the “Blockbuster model” (DVD and VHS renting service) once and for all. Founded in 1997, the company started by renting DVDs via regular mail, before finally moving into the streaming business in 2007. The model as it stands is pretty simple: pay a monthly fee (around U$S10 depending on the country) for an all-you-can-watch subscription. The general public has bought into the simplicity of the model, and the growth of the customer base has been exponential. In 2017, they hit 125 million subscribers worldwide . From acclaimed television series to Oscar-worthy movies, the platform lets users watch (almost) anything they want, wherever they want. The success has been so monumental that Netflix is now producing its own movies and series, absorbing the production market to...